Having turned 40 this past summer, I’ve noticed that my eyelashes are becoming a bit sparse. To that end, I’ve been on the hunt for a product that will not only spur hair growth, but also condition my lashes.
There are prescription eyelash serums available, like Latisse. Though they work for some, many are hesitant to go this route due to the numerous side effects that can arise including eye infections, allergic reactions or even the changing of one’s eye color. For brows, semi-permanent tattooing is available. This is a great solution if you can find an experienced practitioner, but they are difficult to come by and can be prohibitively expensive.
Lash extensions are also an option but can be a struggle to maintain and care for. I decided early on that they’re just not practical for me—they seem like way too much work. I tried a reputable, over-the-counter lash serum only to have an allergic reaction. I have extremely sensitive skin to begin with, let alone the skin around my eye area.
I was almost ready to give up my search when I came across Jessica Johnson’s Brow & Lash Serum.
Jessica Johnson is the founder of—you guessed it—Jessica Johnson Classic Beauty, and is known on the East and West Coasts as the woman to see for sensational brows. With over 25 years experience in brow shaping, makeup and aesthetics, she is an industry expert and innovator boasting a celebrity clientele (no surprise there). She has her own studio in Portland, Maine and is the guest Brow Expert at the Yves Durif Salon at The Carlyle Hotel in New York City. Her Brow & Lash Serum launched in Spring of 2016 and has quickly gained recognition and endorsements by top physicians and prestigious salons and spas countrywide.
When I started using Jessica’s product I was astounded at the results. In Jessica’s serum the active ingredient is natural marine extract, and let me tell you, it works. It’s even been endorsed by one of the top ophthalmologists on the Upper East Side. Luckily, I own my own beauty retail site, so I immediately reached out to Jessica because I knew I just had to carry her product.
Jessica believes “there are two critical elements to looking great, beautiful brows and healthy skin.” I always knew the beautiful skin part. But I never realized the importance of brows until Jessica opened my eyes. “You can have perfect skin and gorgeous makeup, but if your eyebrows don’t look good, everything is thrown off.”
Why the brow fascination? Jessica points to her heritage. “I’ve been into beauty since I was five years old and I’ve always been drawn to the eyes. My mother was Greek. If you sat around a table with my Greek relatives, you’d want to go into the brow shaping business as well. But seriously, I’ve always been drawn to the impact that eyebrows have on the face. At my first studio in San Francisco, I shaped clients’ brows as a complimentary service. I knew once they left my spa this would be the first thing people would notice.”
JESSICA’S BROW ADVICE
So whats Jessica’s best brow advice? “Don’t over pluck… especially when you’re young. I have many clients who bring in their teen daughters because that’s when girls start to experiment and they end up with thin brows for life. Also, brows aren’t one size fits all. Don’t use a stencil or make them too precise or dark. You want to work with and enhance your natural shape and texture. I see the industry moving away from the high-maintenance, over sculpted brow and towards a softer, fuller, natural look.”
Image: Jessica Johnson Instagram
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