Nicci Levy, founder and CEO of Alchemy 43, got the idea for an injectables beauty bar during her time as business development manager for Allergan, the maker of Botox, in Beverly Hills. Being in the smallest geographical area in the U.S. with the highest volume of Botox sales, Nicci watched injectables being performed day after day and was struck by how stale and transactional the whole experience was. She also became hyper-aware of the stigma and misconceptions attached to these services.
Nicci saw an opportunity to create a new approach to the market — one that offered injectables as a beauty ritual or experience to look forward to (like getting a manicure or blowout), without sacrificing the quality of the treatment or the professionalism of the practitioner.
We got with Nicci to get a glimpse into her day-to-day, from her skincare routine and go-to breakfast to her biggest piece of life advice and the one thing she always does before bed.
My morning skincare routine includes:
I start every day with scrambled eggs, toast, and coffee!
My nighttime skincare regime includes:
I head to Equinox to do free weights and 30 min of cardio at least 3-4 times per week, and walk wherever and whenever I can.
I am never without my iPhone and my MacBook Air laptop.
Dermatologist or facialist:
Facials: Carolyn Newell at Dr. Tiffany Grunwald in Santa Monica
Derm: Dr. Anna Guanche at the Bella Skin Institute in Calabasas
I make it a point to get massages monthly.
My best piece of beauty advice:
I never go to sleep with makeup on, no matter how tired I am, and I always use eye cream!
My best piece of life advice:
Don’t let anyone else set limitations for you. You can have it all with grit and hard work. So, go get it! All of it!
Biggest beauty myth:
People that get Botox/fillers look fake. (The best work goes unnoticed.)
Dame Helen Mirren is a vision of beauty and grace to me. She looks natural, elegant, well-preserved and, most importantly, happy.
Alchemy 43 just opened its NYC store located in the Flatiron district at 40 E. 21st Street (between Broadway & Park Ave South). Visit their website or call 917-970-3743 to book your appointment!
Images of Alchemy 43, NYC via The New York Times
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